Moàr

Moar Jewels

 

 

An irrepressible passion for the world of gemmology supported by an innate familiarity with jewelry is what prompted Marco Morini to create Moàr. 

 

The name Moàr comes from the linguistic study, related to rhetorical figures, conducted on the name of Marco Morini. Marco Morini, born in 1986, decided to devote himself to the development of a personal project. 

From the willful need to express himself, in 2017, the beginning of his path born from the close collaboration with the designer Andrea Ciaponi takes off. Moàr is a jewelry brand based on the desire to detach itself from the classic idea of a precious object, linked to the exclusive use of noble and expensive materials, creating a piece of jewelry, capable of enclosing within it the timelessness of the essential elements of eternal jewelry, preferring the intrinsic charm of the beauty of natural gems.

 

"In addition, enamels, galvanic baths and special treatments on the jewelry give me the opportunity to expand to the fullest the creative potential I feel within me."

Among the varied multitude of natural stones, which are shaped by the fantasy of nature, the aim is to select the best ones in order to highlight the authenticity of the shades using a precious material such as gold.

 

 Simple shapes are preferred, giving the jewels an evident contemporary imprint. The uniqueness lies in the creative ability and in the elaborate design of the design, in the high craftsmanship, as well as in the elaborate search for qualified materials less known to the general public. 

Moàr jewelry is the result of a long production process centered on the handcrafting of jewelry, conducted by the most qualified Italian goldsmiths.